As in so many industries and areas of everyday life, the trend is moving towards more online-based advertising and paperless communication. However, at the moment, we do not want to do without print media entirely. Last autumn, for example, we were already able to present our current young plant catalogue for 2020. Many of you have already received the printed version and at the same time our young plant catalogue is also available at luberaedibles.com in the download area.
The exclusive Lubera...Read more
When you travel, everything that's different often stands out. The traveller's gaze is – so to speak, the other way round. And it is shaped by what he/she has known for a long time. The traveller sees the difference and learns from it. In this respect, travel is really educating. In this short travel report I try to record some impressions concerning plants and the plant market that I noticed during a two-week trip I took to the United States in July. I have no claim to...Read more
As the new company name, Lubera Edibles®, already suggests, we are expanding our range of young plants from classic soft fruits, such as raspberries, blackberries or blueberries, to anything that can be consumed in any way. This includes edible fruits like kiwis, apples and pears. Or edible roots such as horseradish, Jerusalem artichoke or potato. But also edible leaves, petioles, flowers such as sea kale, tea or rhubarb. We would like to introduce our most important groups of crops in the...Read more
This video explains all about the young berry plant range from 'Lubera Edibles. These include: blackberries, strawberries, raspberries, kiwis and gooseberries. 'Lubera Edibles' is the young plant division of Lubera, it provides a large selection of delicious fruit varieties to growers. The companies of Robert Mayer and Lubera have joined forces to produce these young plants through the breeding of new edible varieties at Lubera which are then coordinated with the product development and in-vitro...Read more
Fruit trees are now also available in the 'Lubera Edibles' range! From this year these trees will also be available as young plants ... in this video Markus Kobelt explains more about the pear, apple and stone fruit trees which will be being produced for the professional grower.
Markus Kobelt MD of 'Lubera' and Rupert Mayer MD of 'Mayer', together, make up the young plant producers of the brand new 'Lubera Edibles'.
'Lubera Edibles' is the young plant division of Lubera, it provides a large...Read more
Thanks to the breeding programme of our sister company Lubera®, we have the widest possible selection of novelties that are available in the area of berry young plants every year. Here it is up to us to decide which varieties will really make it on to the market.
Breeding raspberries at Lubera®
A major focus of breeding berries is the breeding of new raspberry varieties. This is done in-house at our sister company Lubera® or in cooperation with the breeding institute East Malling (UK). This gives us...Read more
In addition to the young plants from the classic berry fruit, we are able to offer fruit tree young plants for the first time starting in the spring of 2019. At the start, our assortment only contained pome fruit. All varieties offered by us come from the innovative breeding lines of our sister company Lubera®. These varieties have been specially bred and selected for the demands in the home garden. They are characterised by a very good flavour, superior health and partly by an extremely compact...Read more