News
The standard berry and its alternatives
The 2 to 3 litre pot, tall and usually square, has become the standard in berry plant production. If you wander through the garden centres in the spring and analyse the offers with a gardener's eye, all you see is always the same: almost the same pot, with a slightly different but always large label, nota bene with as little information as possible. It is a well-known fact that customers cannot read. At least that's what our advertising consultants seem to think. Garden centres are no...
Read moreHow successful are outdoor tomatoes on the market? – Sales test 2022
For some years now, when breeding new tomato varieties, we have concentrated on outdoor tomatoes that are largely resistant to blight and Alternaria. In discussions, we have heard time and again that the resistance argument is not important regarding tomatoes, that customers would focus on taste, on compact growth types or on diversity (colours, shapes, stripes). Sometimes even the suspicion was expressed that the building of tomato roofs, tomato houses and the like was just part of growing...
Read moreReal-time plant breeding – a breeding tour in April
Plant breeding in April 2022: at Lubera’s field for plant breeding trials in Buchs, Switzerland in early April. You will look in vain for laboratories and white coats. Practical plant breeding takes place first of all in the field, then in the greenhouse; thirdly via researching and evaluating on the computer and only then perhaps in the laboratory. On a Sunday afternoon (when else?), I set off on a tour of our Lubera breeding field in Buchs. What do I notice? What is the latest news? What...
Read moreStrawberry young plants in many extraordinary varieties - exclusively at Lubera Edibles®
Strawberry young plants - this WAS a gaping hole in our berry young plant range. Historically, strawberry plants have mostly been produced by specialist growers (usually from commercial farming). But our aim is to enable many more growers to produce their own strawberry plants to complement their edibles (vegetables, fruit, other berries) by providing the right quality of young plants. And at the same time, of course, we would like to offer varieties that meet the special needs of home garden...
Read moreLubera Edibles and Lubera support Ukraine Aid!
All of us, you and us, grow, propagate, produce plants that bring forth fruit. We are rightly proud of this. But when we watch the news in between these days, it all suddenly seems meaningless. Yes, we propagate, care for and supply our Lubera Edilbes young plants. In Ukraine, Ukrainians are fighting for their lives. They are fighting for their freedom, which is also ours. With their heroic efforts and their willingness to make sacrifices, they are also protecting our freedom.
For those of us...
Read moreWild fruit breeding at Lubera®
Unknown or little-known, hardly noticed fruit species are also worked on in the Lubera breeding programme. But why do we care about the obscure, little demanded, often not directly edible berry and fruit species, when we could possibly invest more in raspberry breeding? In this article, Markus Kobelt shows the importance of wild fruit species in the Lubera breeding programme and also describes in concrete terms the objectives for which research is carried out on the various wild fruit species.
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Read moreLubera Edibles Podcast #21: Gardener's talk: How do I produce strawberries in pots?
The strawberry is one of the most popular berry fruits in Germany. This and the fact that strawberries develop quite quickly in pots, as well as the fact that strawberries are a plant that is usually planted as a row crop, make them interesting for horticultural production. Strawberry plants are produced and sold in a wide range of sizes. Let this podcast inspire you how quickly and easily strawberry plants can be produced with the Lubera Edibles young plants.
You have the option of playing the...
Read moreLubera Edibles Podcast #20: Gardener's talk: How do I produce blueberries in containers?
The demand for blueberries has increased significantly in recent years, not only for blueberries in the food retail trade, where blueberries have now replaced strawberries as the most popular soft fruit in terms of kilograms sold. A steadily increasing demand can also be observed for blueberry plants that are commercially available. This can only be explained by the fact that blueberries as a fruit are something like 'everybody’s darling', i.e. they appeal to (almost) every palate...
Read moreLubera Edibles Podcast #19: Gardener's talk: How do I produce raspberries? The intricacies of raspberry cultivation
Since it is the strongest crop in terms of numbers and therefore also the most important, the raspberry is the focus of attention at both Lubera® and Lubera Edibles, whether in breeding, young plant production or finished product production. The raspberry is and remains our 'bread and butter' crop. Because of this significant position, we cannot avoid dedicating a separate podcast to the production of raspberry plants. Even if you already produce raspberry plants it is worth...
Read moreLubera Edibles Podcast #16: Gardener's talk: How do I produce fruit trees from Treelings®?
In this new podcast season, we once again take you on a journey through horticultural production. As in the first podcast season, Robert Maierhofer, the operations and production manager at Lubera®, accompanies us through the production topics and answers our questions about the tricks of the trade when it comes to plant production.
In the first production podcast of this new season, we also introduce a new young plant product: our Treeling®, the new fruit tree young plant. Learn how to...
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